Have you ever watched a makeup video and thought, “Wow, this person is really good”? That’s the feeling many people had the first time they saw Mikayla Nogueira. She’s not just good at makeup—she’s a full-on beauty expert with a voice and style that people can’t get enough of.
In today’s article, we’re talking about Mikayla Nogueira’s net worth in 2026. We’ll look at how much money she’s made, where it comes from, and how she turned TikTok videos into a huge beauty career. Whether you love her makeup skills or are just curious about how rich she is today, this guide will break it all down in a very simple and clear way.
Mikayla Nogueira Quick Bio
| Full Name | Mikayla Jane Nogueira Hawken |
| Known As | Mikayla Nogueira |
| Date of Birth | June 13, 1998 |
| Age (2026) | 27 years old |
| Birthplace | East Freetown, Massachusetts, USA |
| Nationality | American |
| Height | 4 feet 11 inches |
| Profession | Makeup artist, TikTok star |
| Education | Bryant University |
| Husband | Cody Hawken |
| Married | Yes (2023) |
| Children | None |
| Net Worth (2026) | $2M–$7.8M (estimated) |
| Business | Point of View Beauty |
| Residence | Massachusetts, USA |
Who Is Mikayla Nogueira?
Mikayla Nogueira is a makeup artist, beauty influencer, and TikTok star from Massachusetts. She was born on June 13, 1998, in a small town called East Freetown. Her mom, Patrice, is a school counselor and artist, and her dad is Michael Nogueira. She also has an older brother.
Mikayla has always loved makeup. Even as a teenager, she spent hours watching beauty videos and learning new makeup tricks. She later studied communications at Bryant University and graduated in 2020. Her dream was never about being famous—it was about doing what she loved. But that dream took her farther than she ever expected.
Mikayla Nogueira’s Net Worth in 2026
So, how rich is Mikayla Nogueira in 2026? While her exact number isn’t officially confirmed, most reports say her net worth is between $2 million and $7.8 million. That’s a huge amount for someone who started by posting short videos during the pandemic!
In just a few years, she went from working in a beauty store to becoming one of the highest-paid beauty influencers on social media. Her income doesn’t just come from TikTok views—it comes from brand deals, her makeup company, and sponsored content, too. All these things have helped her build real wealth by 2026.
How Mikayla Nogueira Makes Her Money
Mikayla makes money from a mix of smart sources. First, there’s TikTok, where she shares makeup tutorials, reviews, and honest thoughts about beauty products. These videos bring in ad revenue and sponsorship deals.
She also works with big makeup brands like L’Oréal, Glossier, and e.l.f. Cosmetics, who pay her to promote their products. On top of that, Mikayla launched her own brand and sells her own makeup prep products.
So instead of depending on just one thing, Mikayla makes money from several places. That’s a big reason her net worth keeps growing.
Mikayla’s TikTok Fame and Earnings
Mikayla first joined TikTok in early 2020, during the COVID-19 lockdown. At the time, she was just helping her mom create videos for her classroom. But then Mikayla posted a before-and-after makeup challenge, and it went viral overnight.
People loved her bold look, Boston accent, and real personality. In just 8 months, she gained over 2.8 million followers. Today, in 2026, she has more than 20 million followers across TikTok and Instagram.
She earns thousands—sometimes tens of thousands of dollars—for a single video, especially when it’s part of a brand deal. Even her regular makeup reviews help her earn money through affiliate links and TikTok’s creator fund.
Brand Deals That Boosted Her Net Worth
One of the biggest ways Mikayla Nogueira makes money is through brand partnerships. She’s worked with many famous companies like:
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L’Oréal
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Benefit Cosmetics
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Charlotte Tilbury
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Dime Optics
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Glamlite
These deals are not just about sharing products—they often include long-term contracts, makeup launches, and ambassador roles. For example, she worked with Glamlite in 2022 to create a 30-shade eyeshadow palette. It sold out fast and made her even more popular in the beauty world.
Mikayla is known for being honest with her fans. She gives real opinions, even when a product doesn’t work. That trust is what makes brands want to work with her again and again.
Mikayla Nogueira’s Makeup Brand and Business
In 2025, Mikayla started her very own company called Point of View Beauty, or POV Beauty. She created it with a beauty expert named Ani Hadjinian, who has worked with brands like Bobbi Brown and Tom Ford.
POV Beauty makes products that help people get their skin ready for makeup. These include:
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Hydrating serums
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Primers
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Lip treatments
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Moisturizers
Mikayla said she got the idea while working at Ulta Beauty. She noticed customers struggling to prep their skin before applying makeup. So she created a brand that solves that problem. By 2026, the brand is growing fast and helping her make even more money.
Mikayla Nogueira’s $4.35M House
In March 2025, Mikayla Nogueira made a big move. She bought a beautiful $4.35 million mansion in Massachusetts. This wasn’t just any house—it was a fresh start for her and her husband, Cody. She called it their “forever home,” and it truly feels like one.
The home is 9,300 square feet with seven bedrooms and seven and a half bathrooms. It has a modern design with big kitchens, a cozy media room, and a lovely wine cellar. Mikayla also made sure there’s plenty of space for her makeup, with full storage areas for all her beauty products and work tools. It’s a dream space for someone who lives and breathes beauty every day.
Mikayla’s Net Worth Over the Years
Let’s look at how Mikayla’s net worth has grown. Back in 2019, she was just starting and had around $700,000. In 2020, her earnings grew fast when her TikTok went viral. By 2022, she was already worth $2 million.
Things really took off after that. She launched new products, worked with big brands, and started her own company. By mid-2025, Mikayla had earned $7.8 million in total. While her net worth in 2026 isn’t officially confirmed, it’s clear she’s now one of the richest beauty influencers online.
Her story shows how hard work, creativity, and staying real can lead to amazing success.
Marriage, Mental Health, and Growth
Mikayla married her long-time boyfriend Cody Hawken in July 2023. The wedding took place at Castle Hill in Rhode Island and was attended by fellow creators like Dylan Mulvaney and James Charles. The couple often appears together in her posts, and fans love their sweet bond.
Their journey hasn’t always been easy. In 2025, Mikayla shared that Cody had gone through rehab for a drug and alcohol relapse. She opened up about this with honesty, showing her followers that life isn’t always perfect. But their love stayed strong, and they moved forward together.
Mikayla has also talked about her own mental health struggles, including anxiety and an eating disorder. She has taken breaks from social media to focus on healing and therapy. Her bravery in sharing this has helped many others feel seen and supported.
Awards, Honors, and Career Highlights
Mikayla’s talent hasn’t gone unnoticed. In 2020, she won the American Influencer Award as the Emerging Makeup Artist of the Year. Then in 2023, she received the Streamy Award for Beauty Influencer of the Year.
She has also been featured in top media outlets like Forbes, Allure, and The Boston Globe. Forbes even placed her at #36 on their Top Creators list in 2023. These awards and features prove that Mikayla isn’t just popular—she’s truly respected in the beauty world.
Why Fans Love Mikayla Nogueira
People don’t just watch Mikayla for makeup tips. They love her because she’s real. She talks with a strong Boston accent, shares her true thoughts, and never pretends to be perfect. Her bold personality makes her stand out from other creators.
Fans especially enjoy her fun and helpful series like “Red Light, Green Light,” where she reviews beauty products in a simple and honest way. She makes makeup fun, easy, and not scary. Whether someone is a beginner or expert, her content feels helpful for everyone.
And most of all, she makes people feel welcome. That’s rare—and special.
Final Thoughts
So, how rich is Mikayla Nogueira in 2026? While we don’t know the exact number, it’s clear she has built a multi-million-dollar career from doing what she loves. Her net worth in 2026 shows how powerful social media can be when you’re real, hardworking, and passionate.
Mikayla is more than just a makeup artist—she’s a business owner, a mental health advocate, a loving wife, and an internet icon. She’s proof that you don’t need to be perfect to be successful—you just need to be yourself.
As we look ahead, one thing is certain: Mikayla Nogueira’s journey is still going, and her future is just as bright as her highlighter.
(FAQs)
What is Mikayla Nogueira’s net worth in 2026?
She has made over $7.8 million so far! Mikayla is now one of the richest makeup stars on TikTok.
Who is Mikayla Nogueira’s husband?
Her husband is Cody Hawken. They got married in 2023 and now live in a big, beautiful house together.
How tall is Mikayla Nogueira?
She is 4 feet 11 inches tall—small in height but big in success!
How old is Mikayla Nogueira?
Mikayla was born on June 13, 1998, so she is 27 years old in 2026.
What products does Mikayla Nogueira sell?
She started her own makeup brand called Point of View Beauty. It sells primers, creams, and lip care to help your skin get ready for makeup.
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